Trooper Beer Sells
Posted 5/8/2013 9:28:00 AM

Tomorrow, Iron Maidens Trooper beer begins to hit the pubs in the UK. Pre-sales are through the roof, and the brewer Robinson’s says it’s really unprecedented.

“We haven’t spent a single penny on advertising,” said David Bremner of Robinsons. “This is history in the making for brewing.”

Robinson’s has been brewing 3 batches a day on a 6 day week, something that they have never done before, just to keep up with the demand. Over 250,000 pints have been presold with over 100 countries applying to distribute the libation.

If you’re headed over to the UK tomorrow and you’re looking for a pub that stocks Trooper Beer, Iron Maiden has posted a list of participating locations, here.

No word on when we can expect it here in Chicago, hopefully soon.

Patrick Capone

Posted By: Pat  

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